The definition of personal information is expanded to include: Conversely, more activities are specifically permitted.These contextual advertising, frequency capping, legal compliance, site analysis, and network communications.The second set of recommendations to application developers includes specific guidance on the actions to be taken.
It also requires better accountability from companies.
Companies that release children personal information to third parties service providers or otherwise will be responsible for ensuring that these third parties are capable of protecting the confidentiality, security and integrity of children’s personal information, and that they actually do provide these protections when handling the children information in their custody.
The “Privacy Rights for California Minors in the Digital World Act” came into effect as of January 1, 2015.
Business & Professions Code §22581 creates a “right of erasure” which has numerous similarities with the “right to be forgotten” or “right of erasure” that is written into the proposed EU Data Protection Regulation.
Under the settlement agreement between Tiny Co and the FTC, Tiny Co will pay a $300,000 civil penalty.
On March 14, 2013, the European Union’s Article 29 Working Party published its opinion on the unique privacy and data protection issues faced by applications used on mobile device.
It addresses many themes also found in the FTC documents regarding the use of mobile applications in general, or that mobile applications directed to children.
The Article 29 Opinion WP 202 provides two series of recommendations for application developers.
They include, among others, where the content has been anonymized, where the minor has received compensation or consideration for providing the content, and where applicable law requires the web service to maintain the content or information.
A web service is deemed compliant with the law if it renders the content or information no longer visible to other users, even if the content or information remains on the web service’s servers in some form.
However, this does not include behavioral advertising.